JB Impact Blog: Marketing Expertise, SEO and Digital Tools for Canadian Businesses

Create your first social media calendar in just 30 minutes! This complete guide walks you through step by step: choosing your platforms, defining your goals, planning your content and using the right tools. Discover how to effectively structure your editorial calendar, what content to include (posts, articles, newsletters, videos) and the best tips to save time. Free tools included: Google Sheets, Trello, Notion and Later to start stress-free.

A well-structured content calendar is the secret weapon of high-performing marketers. This comprehensive guide reveals how to build, organize and optimize your editorial calendar to maximize publication impact. Discover key steps: audience identification, goal setting, strategic planning, role assignment and performance tracking. Transform your marketing strategy with this proven method that ensures regularity, consistency and measurable results for sustainable business growt

Discover the most effective inbound marketing strategies to attract, convert, and retain your clients. This comprehensive guide explains how to create relevant content, optimize your SEO, automate email campaigns, and transform visitors into brand ambassadors. Learn to differentiate inbound from outbound marketing and implement a customer-centric approach to maximize conversions and grow your business sustainably.

Learn how to easily post a Google review in 2025. This detailed guide explains the steps on computer and mobile, the importance of reviews for local SEO, and how to write impactful comments. Also learn to edit, delete or share your existing reviews. Google reviews directly influence purchasing decisions and business visibility in local search results.