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Why Outsource Your SEO in 2025? Expert Opinion
In 2025, SEO outsourcing becomes crucial due to increasing Google algorithm complexity and AI emergence. Companies struggle to keep up with SEO trends internally, lacking specialized technical resources. Discover why hiring an expert SEO agency improves organic rankings, optimizes UX, and strengthens domain authority. Complete guide to choosing the right agency and avoiding common pitfalls in SEO outsourcing.

JB Impact
1 day ago13 min read
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Influencer Marketing Strategies: What Successful SMEs Are Doing Differently in 2025
Discover the influencer marketing strategies that make the difference for SMEs in 2025. From defining SMART objectives to using AI tools, including the importance of value alignment and transparency respect. This comprehensive guide reveals how to optimize your campaigns with limited budgets, automate influencer research and create authentic partnerships that generate measurable results.

JB Impact
3 days ago11 min read
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How to Master Marketing Analytics in 2025: A Practical Guide for Beginners
Mastering marketing analytics has become essential in 2025. Between tools like Google Analytics, Hotjar, or HubSpot, performance indicators to track, and the emergence of predictive AI, beginners can feel overwhelmed. Our practical guide walks you step by step through understanding and applying modern analysis techniques to optimize your marketing campaigns.

JB Impact
7 days ago11 min read
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Essential Guide to Marketing Automation: Secrets to a Better Customer Experience [2025]
Discover the essential 2025 marketing automation guide to transform your customer experience. Explore top tools (HubSpot, Mailchimp, Salesforce), learn CRM integration and master KPIs for high-performing campaigns. Personalize at scale and optimize your marketing ROI with our proven strategies.

JB Impact
Jun 110 min read
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Artificial Intelligence in Marketing: From Analysis to Concrete Action
Artificial intelligence is revolutionizing digital marketing by transforming customer behavior analysis and automating repetitive tasks. From smart CRM systems to content creation tools, programmatic advertising, and advanced segmentation – discover how AI optimizes marketing campaigns, personalizes customer experiences, and significantly boosts conversion rates.

JB Impact
May 2611 min read
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Blog JB Impact: Expertise Marketing, SEO et Outils Numériques pour Entreprises Canadiennes
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